iamfad
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Woven Legacies: The Fabric of Our Stories
African craftsmanship is too often viewed as a static archive of the past. Curated by FAD, Woven Legacies challenges this perception, celebrating African art as a living heritage and a constantly evolving movement. This exhibition goes beyond the final product to reveal the complex journey of the diasporic designer—from the “Market of Inspiration” to the…
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NOT A FAD — Chapter 1: A Love Letter to the Sahel
Revealed on May 3rd at the Avant-Garde Fashion Show, this collection is more than a fashion debut; it is a bridge toward the Sahel. A symbol of resistance, memory, and cultural reclamation, Chapter 1 is the result of years of research between the continent and the diaspora. From the Melhfa sourced in Dakar to reinterpreted…
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FAD Featured on Guzangs
FAD is honored to be featured in Guzangs with A Letter From Tounes, a visual ode to ancestral craft and feminine memory across the Sahara. This editorial traces the movement, connection, and cultural transmission carried by women through adornment, fabric, and ritual. Shot in Tunisia by Dior Sow and featuring Fatou Alhya and Amar Ghaly,…
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Was Yves Saint-Laurent inspired by Melhfa?
African garments, particularly the Melhfa, significantly influence global fashion, yet often lack proper cultural contextualization in contemporary interpretations.
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The Melhfa: A Woven Legacy of Resistance and Identity Across the Sahel
The Melhfa, a culturally rich garment rooted in history, symbolizes resilience and identity across the Sahel, empowering youth and women while celebrating vibrant craftsmanship and heritage.
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Elyanna Wears FAD: A Moment with the Safaah Choker
Elyanna wears our SAFAAH Choker—handmade in Niger in collaboration with Indi Genius.
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FAD Featured on Ndaane
FAD is thrilled to be featured on Ndaane, a platform that shares our belief in intentional storytelling and cultural impact. In this thoughtful piece, they explore our mission to bridge high fashion and traditional garments, and how we’re building a model rooted in both authenticity and longevity through our Mulfe Series. The series pays tribute…
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