Revealed on May 3rd, 2025, at the Avant-Garde Fashion Showcase, this collection is more than a debut; it is a bridge toward the Sahel, a reflection of resilience, memory, and cultural reclamation. Chapter 1 represents the culmination of years of field research and value chain development between the continent and the diaspora. By integrating Melhfa sourced in Dakar with artisanal jewelry systems from Niamey and technical textile construction in Milan, the collection deconstructs the traditional supply chain to prioritize cultural traceability. Every silhouette is an ode to those who came before us.
Credits
Creative Direction FAD
Production Avant-Garde MTL, Culturelles MTL
Designers David Ogalu, Chelsea L. Niava, Giulia Aceto, Dina Lifhitz, Joshua Onazi, Samantha Saint-Pier, Fatou Alhya Diagne, Ismaël Kando, Saraah Bikai, and Dior Sow
Artisans Moumine Moussa, Adamou Hamidou, Abdoul Wahidou
Stylists Binta Diallo, Aïssatou Dieng
Photography The Athena Files, Lens By Vic, Tuza D
FAD 